Five Tips to Get the Freelance Marketing Jobs You Want

Finally companies large and small are planning to add freelance marketing jobs in 2011. Freelance marketing jobs are among the long-awaited rebound of the recession recovery. With more than 50 percent of employers now stating they are in better financial shape than just one year ago, the business community finally believes the recovery is taking hold and senior executives are more confident in the economy.

But what are employers seeking in a top freelance marketer? Here are five tips to help you take your place as a superior freelance marketing professional.

Dedication and commitment

Unlike a full-time on-location job where you can demonstrate your dedication on a daily basis, freelance advertising and marketing professionals must exhibit their commitment to excel quickly—this can be challenging. To accomplish this goal, sell yourself assertively, but do not oversell the client. After you learn what the client wants, only make promises you can keep. Save something in reserve giving you the opportunity to over-perform.

Professional quality work

Never take shortcuts that diminish your output quality. As a freelance marketer, you must develop a strong professional brand. This can only be achieved by producing excellent quality work for every client, regardless of the assignment. If you specialize in one or two industries, word of your work quality will generate referrals and open doors to more freelance marketing jobs.

Respect and meet all deadlines

There are few better ways to exhibit your commitment and professionalism than by meeting all deadlines to which you agree. Should a project demand deadlines you believe to be impossible, advise the client before you accept or reject the project. Always display, however, that you respect the deadline and understand that there are other people depending on your completed work in order to do their jobs properly. Missing a deadline may affect many other people working for your client, holding back other equally important functions and progress deadlines.

Encourage feedback

Always valuable for both employer and freelancer, communication and feedback is critical to your success. Useful feedback is a two-way highway. You must initiate feedback and communication to keep your employer advised of your project progress, particularly noting any market, industry or current events that may cause deviation from superior results or timelines. Encourage feedback, evaluations and/or testimonials from your clients to help you improve your portfolio and professional brand.

Try to add value to your assignment

As important as the word “free” remains in advertising campaigns, the phrase “value added” is always an employer favorite for a freelance marketer. Whenever possible, offer suggestions, tips and ideas to your employer. You will be very pleased with client reactions. Even an idea your client cannot use immediately helps you create credibility and trust—valuable commodities for all freelancers.

With around 34 percent of employers planning to retain freelancers in 2011, new doors for the freelance marketer are opening. Take advantage of these additional freelance marketing jobs by improving your professionalism, brand and quality. Top quality freelance firms like Artisan can be an invaluable source of opportunities for you.

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Artisan Talent is a Digital, Marketing and Creative Staffing Firm placing talent in jobs perfectly matched with their skills all over the US. For available jobs, to submit your resume, or learn more about working with Artisan Talent, contact us here.